For 85 years, the Greater Wayzata Area Chamber of Commerce has been a cornerstone for business connections and community growth in the Twin Cities’ western suburbs. Today, the Greater Wayzata Area Chamber proudly unveils a bold new identity: Wayzata West Metro Chamber, complete with a fresh logo that captures its vibrant vision for the future.
The new name reflects the Chamber’s deep roots in Wayzata while embracing its expanding membership across neighboring communities. As the hub for businesses throughout the west metro area, the Wayzata West Metro Chamber is poised to build even stronger connections, foster collaboration, and support economic vitality across a broader region.
“Our new name and look better reflect who we are and where we’re headed,” said Becky Pierson, Wayzata West Metro Chamber President. “This is about growth, inclusivity, and opportunity. We’re proud to represent the west metro’s dynamic business community, and we’re excited to build even stronger connections with our neighbors. We are a community of doers, and together, we’re shaping the future of local business. While our name has changed, our values remain the same,” added Pierson. “We are still the friendly, welcoming Chamber you know, and we’re more energized than ever to support local businesses and strengthen our communities.”
What the Rebrand Means for Members and the Community
The Wayzata West Metro Chamber will continue to offer the exceptional programs and services members have come to expect, while broadening its reach and enhancing opportunities:
- Expanded Networking: Greater access to events, programs, and a wider pool of local businesses to collaborate with.
- Stronger Regional Collaboration: A commitment to fostering connections across multiple communities with expanded programming in partnership with the Cities of Minnetonka, Plymouth, and Wayzata.
- Continued Tradition of Excellence: More than 150 annual programs and events, including four flagship festivals that draw over 125,000 attendees to the area each year.
A Fresh Look with Familiar Values
The Wayzata West Metro Chamber name is forward-looking, yet it keeps the welcoming and approachable spirit that has been a hallmark of the organization for decades.
Join Us on This Exciting Journey
With more than 400 members, the Wayzata West Metro Chamber invites local businesses and organizations to join this vibrant network and be part of its exciting future. Membership means access to exclusive resources, valuable connections, and the chance to be part of something bigger — a thriving regional economy.
About the Wayzata West Metro Chamber
The Wayzata West Metro Chamber serves as a leading voice and connector for businesses in the Twin Cities’ west metro area. With a legacy of 85 years, the Chamber continues to foster economic vitality and community growth through programming and events designed to empower businesses of all sizes.
Key Messaging
- A New Name for a Broader Mission: The rebranding to the Wayzata West Metro Chamber reflects our growing regional presence, while maintaining deep ties to Wayzata and its neighboring communities.
- Commitment to Excellence: While our name has changed, our values and dedication to supporting businesses and communities remain the same.
- Expanding Our Reach: Recognizing the growing concentration of members in the west metro, we have expanded programming in partnership with the Cities of Minnetonka, Plymouth and Wayzata.
- Why This Matters: The new name highlights our inclusive approach, inviting businesses from across the region to collaborate and benefit from expanded opportunities and resources.
- Looking Ahead: With over 400 members and 150 annual events, we’re excited to continue building a thriving west metro business community.
Frequently Asked Questions (FAQ)
1. Why did the Chamber change its name?
The name change reflects our evolution and the growing regional nature of our membership. We wanted a name that represents not only our roots in Wayzata but also our commitment to serving businesses and communities across the west metro.
2. Does this mean the Chamber is moving away from Wayzata?
Not at all. Wayzata remains central to our identity and operations. Our new name simply acknowledges the broader scope of our work and the regional collaboration that defines our mission.
3. What communities does the Chamber now serve?
The Wayzata West Metro Chamber proudly serves businesses and organizations in Corcoran, Hopkins, Long Lake, Medina, Minnetonka, Orono, Plymouth, and Wayzata. Businesses in neighboring communities are also welcome to join and participate in Chamber activities.
4. What benefits does the rebrand offer to members?
The rebrand brings expanded opportunities for networking, collaboration, and visibility, with access to a broader regional audience while maintaining our personalized, community-focused approach.
5. Will there be any changes to Chamber programs or events?
Our programs and events will continue to deliver the same exceptional value our members expect. In fact, the rebrand allows us to naturally enhance these offerings to better serve a growing business community.
6. How will this impact current members?
Existing members will enjoy all the same benefits, with additional opportunities to connect with businesses and stakeholders across the west metro.
7. How does the new name align with the Chamber’s values?
The Wayzata West Metro Chamber name embodies growth and inclusivity while staying true to our welcoming, approachable culture. It positions us as a central hub for collaboration and innovation across the region.
8. What does the new logo represent?
Our new logo symbolizes unity, growth, and a forward-looking vision for the west metro business community. It reflects both tradition and progress.
9. How can businesses join the Chamber?
Businesses can visit our website at WayzataWestMetroChamber.com to learn more about membership benefits and join this vibrant network.
